Bilibili CEO Highlights Expanding User Base, Says Premium Content Key To Deeper Engagement

Bilibili Inc. (NASDAQ:BILI) reported fiscal second-quarter results that topped earnings expectations and highlighted solid growth across core revenue streams.

Revenue rose 20% year-over-year to $1.02 billion (7.34 billion yuan), in line with analyst forecasts. Adjusted earnings per ADS came in at 19 cents, more than double the consensus estimate of 8 cents.

The Chinese video-sharing platform also saw continued momentum in user engagement. Average daily active users climbed 7% to 109.4 million during the quarter.

Also Read: YouTube-Like Platform Bilibili Keeps China’s Average 26-Year-Old More Engaged Than Ever, Stock Soars

For the first half of 2025, DAUs averaged 108 million, while monthly active users reached 365.2 million, representing year-over-year gains ...