Boulevard Raises $80 Million in Series D Funding to Transform the Client Experience for Self-Care Businesses

LOS ANGELES, July 17, 2025 (GLOBE NEWSWIRE) -- Boulevard (www.joinblvd.com), provider of the client experience platform purpose-built for appointment-based, self-care businesses, today announced that it has raised $80 million in Series D funding led by JMI Equity, a growth equity firm focused on investments in leading software companies, with continued participation from Index Ventures and VMG Partners. The funding enables Boulevard to accelerate the delivery of enterprise capabilities across multiple self-care verticals while fueling increased investment in AI research and development to help customers continue transforming the client experience through smart technology.

"We're ecstatic about the opportunity to collaborate with the team at JMI Equity and benefit from their extensive experience helping vertical SaaS companies like Boulevard grow and create generational brands," said Matt Danna, co-founder and CEO, Boulevard. "In addition to accelerating delivery of the enterprise capabilities customers want today, this new round of funding allows us to pour more resources into discovering and developing the most compelling AI features and building the smartest operational systems possible for these experience-centric businesses. We're excited to take the self-care industry more fully into the era of AI-powered business growth."

Boulevard's boundary-pushing innovations, such as Precision Scheduling™, have already reshaped technology's role in helping self-care businesses deliver seamless client experiences. The game-changing feature on which Boulevard was founded, Precision Scheduling leverages artificial intelligence ...