Why Helen Of Troy Stock Is Falling Today

Helen of Troy Limited (NASDAQ:HELE) saw its shares tumble by over 20% on Thursday after the company reported a disappointing first quarter. The stark miss not only highlights the company’s struggles under the weight of ongoing tariff pressures but also raises serious concerns for investors about its future profitability.

The company reported first quarter adjusted earnings per share of 41 cents, missing the analyst consensus estimate of 90 cents.

Quarterly sales of $371.655 million (down 10.8% year over year), missed the Street view of $398.205 million.

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“The first quarter was challenging, with tariff-related impacts making up approximately 8 percentage points of the 10.8% consolidated revenue decline, said interim CEO Brian ...